On October 22, 2014, The Equinox Fashion was invited to an exclusive AW14 launch party hosted by Private White V.C., British based brand which actually has its manufacture in Manchester, United Kingdom. It wasn't just the event like any others since I could literally take a look at in house behind-the-scene process which was really insight and amazing. Also, personally I feel like the word "British brand" adds even more value to the prestigious of the brand since instead of having the products produced in China or Turkey, Private White V.C. has decided to have them manufactured here in Britain. I think it's like the heritage.
This was the very first "menswear" event I attended and I was really fascinated by how the brand organized an event to be such relaxing yet classy in the style of Private White V.C. I love the event like this more than some other bling bling events. If you know what I mean, some brands try too hard to please bloggers and other attendees. It is good but sometimes I just can't see the character or signature of the brand.
I love this cozy ambience of Private White V.C. because it was so natural. There were only invited people so it made me feel as if I was attending a house party (But in more luxurious way) which was quite good. Not only I could take a look at all brand new Autumn/Winter 14 pieces, drink white wine, but also walk up to the 2nd floor which showcased its actual working area that you could literally see the patterns, garments and etc. It was really good I must say!
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Much love ขอบคุณมากน้ะคะ :)