Tuesday, December 26, 2017

Content vs Follower on Instagram, Which to Care?

📍 Amba Taipei Songshan, Taiwan

Content vs Instagram follower, which one do you care? For me, obviously, 'BOTH' However, I don't really pay much attention to the numbers anymore after the Instagram algorithm has changed. I have tended to have more of the spam accounts following me (then unfollowing) more and more. So, 'what's real?' I used to pay a lot of attention on the numbers, but I think the most important thing is the quality of the images I have produced to The Equinox Fashion Instagram. I just want the audiences to follow me for who I am, not for the sake of building followers (and unfollow me later when I don't follow back haha...)

It was not fun when all I cared was the 'numbers' of the followers on Instagram. Trust me, it was driving me insane, when the expectation was contrasted to the reality. Therefore, I think at the end of the day, our aesthetic or visual contents will always represent 'who we are' 

No matter what we put out there, it's our own 'branding' Just like when I asked you the question "what do you stand for?" In terms of, the social media platform. It's true that the brands will judge us from the followers first, however, there are some brands who are looking for the 'high-quality' content creator too! Besides, the latter always PAY the money. So, honestly, content is everything I have been focusing on at the moment. Because, it shows how good the user is! 


  1. I think you need a good balance between the too. First and foremost, create content that you're passionate about and pushes you to be creative. :) But then again, numbers matter cause brands care about numbers and you'll get more sponsorships that way to make a living out of blogging so it really is about balance.


  2. So so cute look! You look great and lovely in black :) Wonderful post dear <3 Lots of love <3
    Beauty and Fashion Freaks

  3. I really like your outfit in these pictures! You look really cute! I personally try to focus on my content at the time being!

    Olga from Myme

  4. i think the content you put out and doing what you love are always more important:-) and you look lovely in these pictures! i love the back of this dress - so pretty! xxx

  5. I don't do IG anymore, but I totally agree with what you said. Quality over quantity:)
    Anyhoo, hope you had a lovely Christmas, and wishing you and advanced Happy New Year:)

  6. Wow - great pictures. You are so pretty


  7. Keep doing what you're doing babe! Love your style x


  8. I feel ya, when it comes to the new algorithm. It's so hard to figure out. And I totally agree about quality content - it's everything

  9. Your dress is so lovely, Gail <3
    I didn't know about Instagram algorithm.
    You know it well!!


  10. These are lovely photos! And I agree, I'm more interested in the content people share than the numbers. If I don't like the content, I won't follow no matter how many or few followers they have! :)

    Hope you had a wonderful Christmas and are having a great week! It's hard to believe there are just a few days left in 2017! A happy new year to you.

    Away From The Blue Blog

  11. Lovely post. Definitely hard to figure out the new algorithm, but content is definitely super important.

    Narhee | Made in Mauve

  12. Could not agree more babe. Quality is key as is authenticity. So not worth losing sleep over the numbers, better to be happy with where you are.
    xx Jenelle

  13. OMG so true! The algorithm has made it so hard on everyone and its so hard seeing photos we love not getting the same amount of love as before! Content should always be the primary focus!


  14. I agree with Atsuna, I think you need both. You need good quality contents for people to read and learn about. Followers definitely matter, the more people know about you, the more chances for your content to be read. BTW, such a lovely look dear!

    Jessica | notjessfashion.com