Thursday, May 26, 2016

Benefits of Working with Start Up Brands


Some may ask why should they work or collaborate with a start up brand with a few hundred of followers on Instagram, or even less. The worst case scenario is the proposal emails might be deleted without any consideration regarding the products or whatsoever. However, based on my experience, I think there are a lot of benefits of working with them. I love reading an email thoroughly in order to see what they would love to do with me. I mean The Equinox Fashion blog is not that massive, compared to some other fashion bloggers, but it has grown to a certain level where I can be a bit selective about the collaborations, right? Personally, I have had an opportunity to work with many mid-range brands, as well as, a global lifestyle brand like Adidas Neo, which I have felt so blessed. Yet, I also love working with the start-up brands due to many reasons. I have worked with them, seen them expanding, and grow my blog together at the same time. I have started this blog by myself without any cheats, so I know how hard it is to get myself out there and #STANDFORSOMETHING


EASY TO NEGOTIATE


What does it mean by this? Well, it is easy to negotiate in terms of products and compensations. Most of the start-up brands I have worked with do not offer cash or payment, but you will be surprised because some do have a lot of budget, though, they are a small company. They usually provide items to feature on blog and social media, while some also prepare $$$ for the work. In my experience, they are very friendly and do not have several conditions to bear in mind. 


THERE PRODUCTS CAN BE UNIQUE WITH HIGH-QUALITY


Nowadays, a lot of online stores are popping up constantly. We all know that the big pure players are always on the top ranked, but sometimes the start up brands can offer something cool too! If their goods are similar to what we have already seen, then the answer can be either yes or no. However, some of the brands I've come across are handmade and made to order. 


CONNECTION


Of course, we can build the relationship with the brands who approach us. For me, I prefer to work individually with those who actually know what I am doing, not just drop me an email and confusingly greeting with another person's name (it actually happened to me though lol) Like I mentioned, it is easier to talk to them and ask for the products we would love to have or feature on the website. 



*บางทีการทำงานกับแบรนด์เล็กๆ หรือแบรนด์ที่เพิ่งเปิดตัวก็ไม่ได้ดูน่าเบื่อเสมอไปเนอะ เพราะโดยส่วนตัวได้มีโอกาสร่วมงานกับแบรนด์เล็ก กลาง ใหญ่มาหมดแต่ก็ไม่ได้หมายความว่าแบรนด์ที่เด็ดๆจะเป็นแบรนด์ที่เวิร์คเสมอไป ทำไม The Equinox Fashion ถึงสนใจร่วมงานกับแบรนด์ที่เพิ่งเริ่มสร้าง? ก็เพราะว่ามันมีหลายๆ เหตุผลไม่ว่าจะเป็นในเรื่องความง่ายในนการต่อรอง หรือเจรจางานที่ต้องการ หรือแม้แต่ของก็มีความหลากหลายและจี๊ดกว่าแบรนด์อื่นๆ เยอะเลย ลองดูนะคะว่าแบรนด์ไหนเหมาะหรือไม่เหมาะกับตัวเอง อยากลองอะไรใหม่ๆ อยากให้โอกาสคนเพิ่งสร้างธุรกิจก็ลองดูว่าสไตล์เสื้อผ้า หรือ สิ่งของนั้นเหมาะกับตัวเราไหม ถ้าคำตอบคือ ใช่ ก็ลองลุยเลย!*


 
Ballet Pumps- Butterfly Twists


38 comments :

  1. Fantastic outfit
    http://retromaggie.blogspot.pt/

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  2. I agree working with smaller brands can be great, a positive way to help build both your blog and the company, i love working with small companies, great post!

    Dana
    fashiondew.co.uk

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  3. Simply pretty!

    http://chicglamstyle.com

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  4. YESSS i love your mentality!

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  5. Love those fun & casual shots! TGIF, my dear! xoxo

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  6. Great information lovely outfit have a nice weekend.

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  7. Totally agree with you on working with start-up brands/companies. You look gorgeous in this outfit! Thanks for sharing and have a great weekend!

    Kisses Ashon
    http://ashonfashionary.com/cut-out-shoulder-white-dress/

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  8. Hmmm... Good to know.
    Love your shirt, btw.

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  9. I love working with startups too :) It's great to support each other. love your shoes!
    www.samanthamariko.com

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  10. Great post babe! Thanks for sharing.

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  11. Love the tips!


    http://brightdecember.blogspot.com/

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  12. Such a great post, beautiful, and I love the points you brought up because there are some great advantages in working with smaller brands. I've had a couple of companies reach out to me several times and when I decided I was interested, they never responded, haha. Like...okay.....haha! I love the outfit you're wearing, so cool and casual, those flats are my fave. Girl, I'm telling you, you have the BEST shoe collection, hands down! Haha! I hope you have a great weekend ahead, beauty!

    XO,

    Jalisa
    www.thestylecontour.com

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  13. So true, you grow with them. How is your furry friend Gail? Feeling better I hope.

    http://fashionablyidu.blogspot.com/

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  14. Great look! :)
    love your hair here


    XX,

    Photography & Fashion Blog

    www.ChristinaKey.com

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  15. I've always been way more interested in working with small brands, I find they're so much more unique and fun and easy to build a good network with! Amazing post as always Gail x
    britishmermaid.blogspot.co.uk

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  16. I agree, it has its advantages to work with a start up brand! And I like it that start up brands are simply new :) Love also your cool look with the tee and the denim shorts <3
    xx from Bavaria/Germany, Rena
    www.dressedwithsoul.com

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  17. I totally agree that there are so many things about working with a start up brand!! You look so gorgeous as always and you are rocking that band tee

    Rachel xx
    http://www.thedailyluxe.net

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  18. Thanks for sharing this to us! I absolutely love it.

    Style For Mankind
    Bloglovin

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  19. Great article! Love the pictures, the colors are amazing!

    Claire from Dresscape
    www.dresscape.com

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  20. love the simple combo!
    have a great day
    xx,
    http://evelyn-halim.blogspot.co.id/

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  21. Such a cute casual outfit! good post with reasons for being open to collaborations with newer brands too :)


    Away From The Blue Blog

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  22. Thanks sweetie :D

    Great tips an amazing look. Love it :D

    NEW DIY POST | Pillows Inspired By Tumblr.
    InstagramFacebook Oficial PageMiguel Gouveia / Blog Pieces Of Me :D

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  23. Nice tips! And love the look <3

    XX Annora / 1310bynora.com

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  24. I'm glad I read this post because I do get nervous when unknown/new brand contact me.
    www.comfycozyup.com

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  25. i think it's important to collaborate with people and brands that you feel like you should collaborate with and that you actually like/want to help their cause/whatever no matter whether they are a big or a small one:-) you're looking good, so i hope you're also feeling better! xx

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  26. Nice top !
    And I usually love to find new shops like start up brands.
    Xx,
    Margot
    https://troughthepasturesofthesky.wordpress.com/

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  28. proud of you for standing up for something! the blog looks very well nurtured :) I used to let the collaboration requests get the best of me. I drifted away from what the blog was initially intended for and put too much focus on the exposure or extra cash that those things can get me. then I got to a point where I disliked my own blog and my own feed and knew that I just had to stop, retreat, and now I'm picking up the pieces and hopefully embarking on the start of something new.. a blog that's really personal and not any more than that. :)

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  29. I think working with start up brands is great because it allows the brand and your blog to grow! I've only every worked with company so far which was Firmoo because I only like to work with brands that I really think are worth it and to be honest any other opportunities I've had so far haven't really interested me!
    Aleeha xXx
    http://www.halesaaw.com/

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  30. I really love this outfit!
    I am not also good about another person's name, hahaha :)

    akiko

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